Monday will be my first day with my new company. Few details here, for reasons of NDAs and just generally enjoying waiting to see this thing hit the scene. But it’s an exciting, unexpected jump to a startup. A chance to refresh my Java skills, build a very scalable site, be associated with something I expect will get household name recognition (as opposed to my current contract management system for the federal gov’t project) and help sheperd a new product to a successful launch. The first ad that I see in a big box circular, I’ll link in here. Heck, I’ll be hawking it here, snagging beta-testers, and folks to add some buzz. If you’ve got kids, specifically in the realm of, say, 8-12, keep an eye out here.

My Grandma’s birthday is coming up, and, apparently like all Grandmas, mine’s notoriously hard to purchase buy a gift for. But I saw an ad for something called a Scooba: it’s a robot that washes your floors. Hmmmmm…. a bit pricey. But it’s older brother*, the Roomba, has been out for a while, and surely Grandma would even more appreciate a vacuuming robot. [Sorry, Grandma, still out of my price range.]

Like lots of consumers, I did my price-checking on Amazon. A search for ‘iRobot’ included these gems: Roor the Tiger, and Mooba the Cow. They’re costumes for your Roomba, both put out by a company called myRoombud. There’re also frog, pig, zebra, and leopard costumes available.

From the features description of Mooba:

If you own a Roomba, you know what I am talking about. Have you ever:
1) named your Roomba? 2) talked to your Roomba?
3) spent more time watching your Roomba than it would take you to vacuum the room(ba)?
4) bought a second Roomba so your first would not be lonely?
If you answered yes to any of the above, you are a prime candidate for an original RoomBud Roomba costume!

If you answered yes to any of the above, you’re a prime candidate for your own room with padded walls. Note that your Roomba will successfully navigate said room, and keep you company while keeping your floors clean.

I’m taking a class called ‘Analysis and Decision-Making’ this semester at Loyola as part of my MBA. I knew I had learned something in the class as I sat pondering what to do about my take-home exam last night. I analyzed and decided that I should take the prof up on her offer to extend the deadline for the exam. This let me go to bed at 1 am last night, and be reasonably patient with my kids today. Score an ‘A’ in the dual degree of MBA/mommy-hood!

Wow…. I was already impressed by the revenue streams being generated by ringtones: the idea is that I can assign some music bit to my phone, and even down to the phone number of the person who’s calling me. When my phone rings, I hear a bit of music that I like, and the phone company gets to charge me by the song for the privilege. The more different songs I apply, the more money they make, and the more my tastes change, the more money they make. Since it’s generally not very expensive to set up an individual ring tone, they get a nice revenue stream that I don’t notice as a significant outflow from my wallet.

New thing seen out on Verizon’s site: ringback tones. Now I can assign basically my own call-waiting music on a per-caller basis: while my caller is waiting for me to pick up, they get to listen to the music I’ve pre-selected for them. Hubby gets something from his favorite band, mom gets “There’s a Tear in my Beer” (cause she likes it and I hate it and I never have to hear it on the ringback tone), the boss gets “Working 9-to-5”, etc, etc. And of course, if I’m a hip thing instead of a mostly not-hip thing, I need to change that music as the music scene changes. Verizon collects $1.99 per tone, with a monthly subscription fee of .99, thank you very much.

Apparently Verizon was the first major carrier to do it, starting in November 2004 (see MobileTechNews article. According to Engadget, a wireless carrier in Illinois was the first with the idea, and T-Mobile jumped into the fray. They’re really big in China, and there’s a whole site (Ringtonia) with news on ringback tones. There’s even links to how to get ringtones of animal sounds, ala “gorilla beating on its chest“. Now THAT would shake a meeting up!

Got a spam comment today that made me laugh out loud. In amongst the porn spam (mature porn? uh, yuck!), the drug spam, and the vacuum spam (?), I had a spam comment from the Pampered Chef.

I almost left it up, just because it amused me so, in amongst the rest of the trash. I can imagine some housewife sitting at home, trying to expand her Pampered Chef sales so that she can get just one more plastic scraper to round out her set.

Pampered Chef: bringing the ingredients and utensils of spam to my website!

Earlier this year I was given the wonderful opportunity to participate in a program called ‘ACTiVATE’. It’s a program out of UMBC (my alma mater) which pairs women with technologies out of local universities and research centers. The idea is that women would form businesses using these technologies and that the university that held the patent would get the licensing fees associated with use of the invention. This would also help the universities show compliance with federal regulations relating to use of federal funds: the government is very interested in seeing those technologies “transferred” to commercial companies.

The program paired a woman with a technical background with a woman with a business background for each project. There was a classroom component, with instruction in basic entrepreneurialism, and heavy mentoring. The women screened for the first year of the program were screened using resumes, essays, and interviews. The women came from diverse backgrounds, but many had many years of experience in their field and most had advanced degrees. I was inspired to be included in the program.

Sadly, my partner and I realized that our technology wasn’t feasible, due to lack of interest of the inventor coupled with the lack of the specific technical background of our team. That combo is a killer: if you don’t have the inventor’s ear and the team can’t compensate through its own technical background, it becomes extraordinarily difficult to determine what the reasonable bounds of the technology are. It also gives potential investors absolutely no confidence in the founding team. Our technology had already had 1 million plus invested in it by NASA (it’s actually going up in a satellite launch at the end of this year) and was only in the earliest stages of being able to be produced commercially. Neither my nor my partner’s piggybank was going to get us onto that playing field.

ACTiVATE would have been happy to have me continue. I personally wasn’t interested in continuing with another team’s technology: who wants to come in late to the game?

I learned a valuable set of lessons from the program, in terms of the real level of dedication needed to build a tech transfer business. Balancing that with work and family just isn’t possible right now for me. My FT job is already more than a FT job. I can’t handle another one.

I’ll be interested to see where my classmates end up: I’d love to see a couple of them heading companies that are recognized regionally as hot-shot startups. These women are interesting, are dedicated, and are really coming up with some great ideas. I’ll be happy to go to work for some of them someday.

Jeff Bezos lists a new marketing concept on Amazon’s homepage this evening: Amazon Prime. Amazon Prime lets you pay a flat yearly fee of $79 to then get free two day shipping, and $3.99 overnight shipping. If you’re a gotta-have-it-now kind of person, this might be worth considering. $79 can readily be covered over the year, particularly since you can share the benefit with other family members. But this, to me, just highlights how much we’re willing to pay to have something _NOW_. This says some folks think gotta-have-it-now is worth at least $80 per year. Just like it bothers me to pay ATM fees, which are essentially fees for gotta-have-it-now money, it bothers me to pay shipping fees, unless the shipping fee + the cost of my items is significantly less than what I can get the item for locally – not a usual occurrence. My usual gameplan is to order whatever it is I need to order, and then fill in my order, if necessary, with wishlist items or Christmas gift items that I can tuck away for the future. That usually gets me to the dollar minimum for free shipping. That free shipping is slower than the overnight stuff, but hey, it’s free. I can use that shipping fee to go buy something else that I’d like, but isn’t a gotta-have-it-now.

I’m thinking $79 is a pretty high price point. I wonder if they’d have more success if they did it for a shorter time period – say $35 for three months. Then, you could subscribe if you knew you were going to be doing a bunch of ordering over that time period. Of course, then they’d get a bunch of revenue from this right around Christmas and see nothing the rest of the year.

This, of course, doesn’t apply for their various third-party areas. So, if you often buy used books, for instance, this just wouldn’t apply. And there are other various quirks to the program, including ways that Amazon can opt out of it for certain products. All in all, though, still an interesting idea.

Seen in InformationWeek’s Jan 10, 2005 print issue: Mercury Performance Center’s ad, with the heading ‘Application Interrogation’ (Ad’s near the bottom of the PDF file). Ya gotta wonder what a US company is doing with this ad, given the Abu Ghraib scandals. Somebody in marketing just isn’t thinking…

Catching up on the pile of magazines – business and technology – that are stacked up on my desk here. Saw an article that says StarBucks is considering letting suppliers make after-hours deliveries by using RFID to track who’s coming and going. (Starbucks’ RFID Plan, Informationweek, Dec 13, 2004). They must be pretty serious about it (or Laurie Sullivan was running low on material), because when I went to their website to try to find the link to the article, I found articles two weeks in a row saying basically the same thing (Starbucks Considers RFID for Deliveries, Informationweek, Dec 6, 2004).

This suggests a couple of ideas to me – one, that Starbucks set up a supply holding area for suppliers to drop things off. Assuming that supplier don’t generally actually put things away, they could drop them off and the RFID system would tag when they got there. It would have to be a climate-controlled system, so that the milk wouldn’t go bad overnight, but Peapod’s already solved that problem for local groceries. Two, that the RFID be mapped to a schedule so that a given tag couldn’t get in at just any ol’ time. If you’re not expecting a shipment at 2:00 am from SupplierA, then SupplierA’s ID shouldn’t let them into your building. That reduces the chance that a stolen RFID token lets Joe Schmoe burglar gain entrance to your facility: they have to at least have done the due diligence to figure out when shipments come in. And three, that the RFID entry system be matched with a camera system to snap pics of the guy coming in with that RFID tag. That way, the access log can be synchronized with the picture of the person who made the access.

Just wanted to jot down some ideas… Carry on with any ideas that I’m a geek. Or, worse, a failed geek.

I write too much in emails, I’ve found. Just chopped a probably 600 word email down to in the area of 100. Decided maybe the reason that some of my emails weren’t getting the reactions I wanted was because they were too long. Too long means either not read, or read and dismissed on a technicality buried in the email, or dismissed based on plans divulged that folks didn’t want to sign up to. Get ’em in with the light one to get ’em to the table, then get ’em with another light one to get them another step further.

Terse. Action-oriented. Against my natural email tendencies, but I like it. Draft the email in my usual style, then chop/cut/axe to get to the bare marrow. Save the expositions for here.

Email, haiku-style.